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Deconstruct Brightening Serum

₹629 MRP ₹69910% off 
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Product information

Deconstruct Brightening Serum is a unique combination of niacinamide and alpha arbutin that improve the skin’s texture and rejuvenate skin. This serum actively reduces pigmentation and acne scars and makes them lighter after regular use. It brightens your skin and evens out your skin tone. It is useful for individuals having dark spots and blemishes on the skin.

Key Ingredients:
Aqua, Niacinamide, Glycerin, Xylitylglucoside (and) anhydroxylitol (and) xylitol, Phenoxyethanol (and) Ethylhexylglycerin, Xanthan gum, Guar gum, Alpha Arbutin, EDTA, Brassica Campestris (Rapeseed) Seed Oil, Glycyrrhiza Glabra (Licorice)Root Extract, Polyglyceryl-3 Diisostearate, Althaea Officinalis Root Extract, Oryza Sativa (Rice) Bran Extract, Palmaria Palmata extract, Bellis Perennis (Daisy) Flower Extract

Key Benefits:
  • This unique combination of alpha arbutin and niacinamide increases each other’s efficiency, improving the benefits multifold to give an enhanced brightening
  • It gives you an even skin tone while keeping up the moisture barrier
  • 10% Niacinamide reduces hyperpigmentation by inhibiting melanosome transfer and visibly fades dark spots
  • 0.3% Alpha arbutin suppresses melanin production and, when combined with niacinamide, works on tanning and freckles

Good To Know:
  • pH: 5 - 6
  • Free from Parabens, Silicone, SLS, Phthalates, and Fragrance
  • Cruelty Free

Best Suited For:
All skin types

Ideal For:
Men/Women

Product Form:
Serum

Container Type:
Bottle

Area of Application:
Face

Concern: Dullness, Dark spots, Pigmentation, Tanning, Uneven skin tone, Freckles

Directions For Use:
  • Apply 2-3 drops onto dry skin after cleansing. Use your fingertips to spread it evenly across your face until absorbed
  • Follow up with a moisturiser and sunscreen for best results
  • It can be used in the morning and evening; however, if you are a beginner, recommended starting by using it once a day

Safety Information:
  • Read the label carefully before use
  • Store in a cool and dry place, away from sunlight
  • Keep out of reach of children
  • Patch test before use is advised
  • Avoid using on broken skin
  • Best suited for individuals above 18 years of age
  • Discretionary use during pregnancy

Quick Tips:
  • For acne-free skin: Use with Deconstruct’s Breakout Control Serum – 3.3% Potassium Azeloyl Diglycinate for a clear, dewy feel. Apply 2-3 drops onto dry skin after cleansing and gently pat it onto the skin until absorbed. It dwells quickly with quick absorption. Follow up with Deconstruct's Brightening Serum – 10% Niacinamide + 0.3% Alpha Arbutin for best results. This works best on all skin types, be it sensitive skin, combination skin, oily skin or dry skin

  • For an even-toned, smooth, free from tan and radiant skin: Use with Deconstruct’s Exfoliating Serum – AHA 18% + BHA 2% to regulate your skin’s sebum production and even out the skin tone. Apply evenly on clean and dry skin, avoiding eye area, and leave on for no more than 10 minutes. Wash off with cold water and follow up with Deconstruct's Brightening Serum – 10% Niacinamide + 0.3% Alpha Arbutin for best results

  • For skin that is oil-free, bright and moisturised: Use with Deconstruct’s Hydrating Serum – 2% Hyaluronic Acid + 1% Niacinamide for instant brightness and oil-free hydrated skin. Apply 2-3 drops onto damp skin after cleansing and gently massage onto the skin until absorbed. Follow up with Deconstruct's Brightening Serum – 10% Niacinamide + 0.3% Alpha Arbutin for best results for your overall skin health


FAQ's:
  • Q. I have never used niacinamide, can I use 10% and how to use it?
Our recommendation is to always start with a patch test and slowly include it in the routine.

  • Q. How to use this product if I am a beginner / first time user?
If you are a first time user we recommend to follow ease-in-process as below:
Use 1 drop of serum mixed in moisturizer and use it every alternate day the first week, if everything is fine slowly increase to using it everyday mixed in the moisturizer. Gradually go on to using 1-2 drops directly on the face for 2/3 days per week and slowly increase the frequency of usage to everyday.

  • Q. Does the niacinamide serum work for freckles?
Yes, Brightening serum helps reduce freckles and helps repair the skin barrier. It has niacinamide and alpha arbutin as active ingredients which work together to even out the skin tone and for improved skin texture and does not contain any harsh chemicals.

  • Q. Can niacinamide face serum be used twice a day?
Yes, Brightening serum is a great skincare product and can be used two times a day. Using it twice a day will show even better results and a better healthy skin.

  • Q. Does niacinamide serum cause purging?
Brightening serum usually does not cause purging.

  • Q. Is niacinamide serum/ brightening serum safe to use for a teenager?
It is best suited for individuals above 18 years of age.

  • Q. Is niacinamide serum/ brightening serum safe to use for a pregnant and/ or a lactating/ nursing mother?
Discretionary use during pregnancy.

  • Q. Does Niacinamide help with brightening?
Yes, niacinamide helps brighten the skin by inhibiting melanosome transfer.

  • Q. How long does niacinamide take to show results?
It takes around 8 weeks for niacinamide to show results. And also recommend using it every day as per your skin concerns near about 2-3 drops.

  • Q. What should I avoid when using niacinamide?
Avoid using chemical exfoliants such as AHAs and BHAs in the same routine, mainly because niacinamide will neutralize the pH of acids and you will not attain the benefits of AHAs/BHAs. Apart from these, it is safer to use niacinamide and to also incorporate it in your skincare routine with other ingredients. In the case of chemical exfoliants, they won't be just as effective.

  • Q. Is it okay to use niacinamide serum every day?
Yes, niacinamide is safe to be used every day in your skincare routine.
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Last updated on 23 Mar 2026 | 10:52 AM (IST)

Manufacturer details

Name: A)Intigree Biomed Pvt Ltd
Address: A)Plot no 62. Genesis Industrial Complex, Kolgaon, Tal, Dist. Palghar - 401404, Maharashtra, India

Marketer details

Name: Baypure Lifestyle Pvt Ltd
Address: 102,17th cross road, 6th sector, HSR Layout, Bengaluru - 560102

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