{"id":76023,"date":"2024-08-20T17:41:59","date_gmt":"2024-08-20T12:11:59","guid":{"rendered":"https:\/\/www.1mg.com\/articles\/?post_type=web-story&#038;p=76023"},"modified":"2024-08-20T17:42:00","modified_gmt":"2024-08-20T12:12:00","slug":"how-often-can-you-dye-your-hair","status":"publish","type":"web-story","link":"https:\/\/www.1mg.com\/articles\/web-stories\/how-often-can-you-dye-your-hair\/","title":{"rendered":"How Often Can You Dye Your Hair?"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\" \/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\" \/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link href=\"https:\/\/fonts.googleapis.com\/css2?display=swap&amp;family=Poppins%3Awght%40400%3B700&amp;family=Roboto\" rel=\"stylesheet\" \/>\n<style 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name=\"web-stories-replace-head-start\" \/><title>How Often Can You Dye Your Hair?<\/title><link rel=\"canonical\" href=\"https:\/\/www.1mg.com\/articles\/?post_type=web-story&amp;p=76023\" \/><meta name=\"web-stories-replace-head-end\" \/><\/head><body><amp-story standalone=\"\" publisher=\"Tata 1mg Capsules\" publisher-logo-src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo.png\" title=\"How Often Can You Dye Your Hair?\" poster-portrait-src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/cropped-240781.jpg\"><amp-story-page id=\"6988178e-a3ed-43a0-9834-f38bc04aace3\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#fff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div 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alt=\"Hair coloring\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/240781.jpg 1000w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/240781-768x439.jpg 768w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/240781-300x171.jpg 300w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/240781-150x86.jpg 150w\" sizes=\"(min-width: 1024px) 59vh, 132vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:53.72168%;width:100.72816%;height:55.33981%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-0ab592b1-4bde-4cc7-ae2f-5dedcd10d5e1\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #fff 36%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.8932%;top:78.64078%;width:76.69903%;height:15.85761%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 2.0408163265306123% 2.0408163265306123% 2.0408163265306123% 2.0408163265306123%\" id=\"el-17232cc4-1c41-4666-8a2f-f4f5fae4019d\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.949367088607595% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.485437em;line-height:1.2;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"font-weight: 700\">How Often Can You Dye Your Hair?<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.37864%;top:95.79288%;width:76.69903%;height:3.39806%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 9.523809523809524% 9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-3f2140bb-f423-4ec5-8431-2da0cf2e4823\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.4746835443037975% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Written by: Deepa Sarkar<\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-d34bf9a3-c0dc-44ef-b74e-0d2162b6564e\">\n<div 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9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-df47a623-3ea3-495a-aba5-60c5d6a388ef\"><a href=\"https:\/\/www.1mg.com\/editorial-policy-processes\/dr.-swati-mishra-12\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.539568345323741% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span>Reviewed by: Dr. Swati Mishra<\/span><\/p>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"e812fe7f-3c2f-41e9-9df0-bc8ecffa202e\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script 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aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-1f13c0d7-0b00-4495-ab87-9f6e5ea6bb5e\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:73.13916%;width:76.69903%;height:31.71521%;opacity:1\">\n<div id=\"anim-4cf770ed-aa14-4e43-9906-82c9bb8bdaf5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-35b5fc88-a52f-4c50-8072-66d7e915defe\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 113.88889%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.0204081632653061% 1.0204081632653061% 1.0204081632653061% 1.0204081632653061%\" id=\"el-51cf87b8-dc67-4cdd-855c-7c922195ddba\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Dyeing your hair can transform your look, but how often should you do it to avoid damage? Discover the best practices for maintaining healthy, vibrant hair.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-60cc641c-4efd-4b2f-b40a-845e1d90c183\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-8b751f06-c8fc-40d9-9081-3f5442ebcd9e\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"ab59a755-0aca-4dae-85fb-912324741d7d\" 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style=\"position:absolute;width:118.57778%;height:100%;left:-13.62354%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2332941449.jpg\" alt=\"Beautiful,Woman,Dyes,Her,Hair,With,An,Herbal,Mixture,Of\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2332941449.jpg 667w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2332941449-200x300.jpg 200w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2332941449-150x225.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-96ad0cf7-ccb9-4ef1-a1ef-98154a067395\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:74.75728%;width:76.69903%;height:27.50809%;opacity:1\">\n<div id=\"anim-50c92dc4-19aa-484b-abac-7d72e8337b31\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-ea889656-0a9e-43e9-9cb9-7ca6dbd160bf\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 125.42485%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.1764705882352942% 1.1764705882352942% 1.1764705882352942% 1.1764705882352942%\" id=\"el-61e39a97-8418-456d-b061-e6ac57af2104\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">These last only until your next wash, so you can use them as often as you like without worrying about damage. Perfect for experimenting with new colors!<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:69.41748%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-cfe0d59b-8760-4cac-9c00-03b4f0ced940\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-0ed52dc1-1f4f-4851-b790-92cabf8396a3\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 683.95088%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 5.555555555555555%\" id=\"el-f54a39e5-0a1f-40e3-a616-b7087ec13b9a\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Temporary Dyes<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-68f16916-83d7-4d99-b99e-1d0337c47b9e\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-a62f22dc-82fe-4fbc-bca9-882750ed7857\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"5bfa4ce7-132f-41be-b9be-de982d38df37\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4d702c2c-808f-4a6b-b1b2-37dcd5b4c623\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b9c5fd96-18ab-4692-b97f-de822648f153\",\"keyframes\":{\"transform\":[\"translate3d(0px, 124.24836%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-a1591fcb-45e8-4ec7-af4f-66cad9decfb5\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-0ef26d00-651f-47a7-a76a-1c996dc10d19\",\"keyframes\":{\"transform\":[\"translate3d(0px, 683.95088%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#beb4aa\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-20abfecf-4a65-4f4d-9188-876888bee734\">\n<div style=\"position:absolute;width:294.73685%;height:100%;left:-108.14263%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2019\/04\/hair-dye-or-hair-colouring.jpg\" alt=\"hair dye or hair colouring\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-feba5e47-64fd-4f36-b7e3-7fdfb79bfe23\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:75.08091%;width:76.69903%;height:27.50809%;opacity:1\">\n<div id=\"anim-4d702c2c-808f-4a6b-b1b2-37dcd5b4c623\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b9c5fd96-18ab-4692-b97f-de822648f153\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 124.24836%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.1764705882352942% 1.1764705882352942% 1.1764705882352942% 1.1764705882352942%\" id=\"el-1f7c62e8-6b36-4787-9b04-9ae80977ff7c\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Lasting up to 3-6 washes, these are gentle and don\u2019t penetrate your hair shaft. You can safely use them every 2 to 3 weeks to keep your color fresh.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:69.41748%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-a1591fcb-45e8-4ec7-af4f-66cad9decfb5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-0ef26d00-651f-47a7-a76a-1c996dc10d19\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 683.95088%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 5.555555555555555%\" id=\"el-bd050bf3-37a3-4d25-a9e3-300fb3d7f53e\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Semi-Permanent Dyes<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-039a50ac-5340-487d-bcb8-e1d18e4fafa5\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-1890cb22-0feb-423f-ba1f-86d9835f1b9a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"12f57713-a505-444d-a686-3ae70b40ea91\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-90bfadc9-8b07-4cb7-bbfe-a99dc6534082\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-6132f766-fba9-4833-94ab-455ea29cc29e\",\"keyframes\":{\"transform\":[\"translate3d(0px, 118.99092%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-ae35dead-d7b0-44e9-8dc3-9b21306a1b07\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-97a9c11c-79be-4e78-8bf5-b55d30520615\",\"keyframes\":{\"transform\":[\"translate3d(0px, 739.50653%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#b49a86\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-7060ee28-75c0-4f40-8da5-f80c1d98623d\">\n<div style=\"position:absolute;width:266.5334%;height:100%;left:-98.96231%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/2148817214.jpg\" alt=\"2148817214\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/2148817214.jpg 1000w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/2148817214-768x512.jpg 768w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/2148817214-300x200.jpg 300w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/2148817214-150x100.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-67f11529-cde2-49b0-a8c2-703027892d2a\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:71.52104%;width:76.69903%;height:31.71521%;opacity:1\">\n<div id=\"anim-90bfadc9-8b07-4cb7-bbfe-a99dc6534082\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-6132f766-fba9-4833-94ab-455ea29cc29e\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 118.99092%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.0204081632653061% 1.0204081632653061% 1.0204081632653061% 1.0204081632653061%\" id=\"el-462e8c83-bf6c-4cde-9e98-86f03b74e009\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Bleaching is intense and can severely damage hair. Wait at least 8 to 10 weeks between sessions to avoid excessive damage and ensure your hair stays healthy.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:66.18123%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-ae35dead-d7b0-44e9-8dc3-9b21306a1b07\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-97a9c11c-79be-4e78-8bf5-b55d30520615\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 739.50653%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 5.555555555555555%\" id=\"el-fe4228cf-7841-4dfb-b6fd-c52a0a2075e9\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Bleaching<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a7df8589-1931-4d8f-8322-cfaedbe96c61\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-f14d3638-d969-41a7-bc27-873c04e5684a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"44a7c438-e24a-4855-8e6f-b8c4559f8539\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-f36cd1d0-d876-403e-99a7-d86c6eb695b4\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-04b0ca8f-afd8-4dea-b46c-0a120857df7b\",\"keyframes\":{\"transform\":[\"translate3d(0px, 118.99092%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-12ce0d3a-64e9-4083-a6de-2e79f4f8d517\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b7f4a053-dac5-4e0c-8bac-ae798962a71a\",\"keyframes\":{\"transform\":[\"translate3d(0px, 391.50314%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#afa192\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-2760fcf2-9701-43d0-99a8-c9edb14fc3a6\">\n<div style=\"position:absolute;width:118.57778%;height:100%;left:-13.62354%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/8066.jpg\" alt=\"8066\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/8066.jpg 667w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/8066-200x300.jpg 200w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/8066-150x225.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-4fcb48e6-b69d-40b2-8d65-6e65ab2f968e\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:71.52104%;width:76.69903%;height:31.71521%;opacity:1\">\n<div id=\"anim-f36cd1d0-d876-403e-99a7-d86c6eb695b4\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-04b0ca8f-afd8-4dea-b46c-0a120857df7b\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 118.99092%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.0204081632653061% 1.0204081632653061% 1.0204081632653061% 1.0204081632653061%\" id=\"el-3fec299b-c1e5-4ac8-8277-4e4a48e21a14\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">With a longevity of up to 20 washes, these dyes are suitable for reapplication every 6 to 8 weeks. They deposit color without lifting, making them a less harsh option.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:66.18123%;width:74.51456%;height:11.00324%;opacity:1\">\n<div id=\"anim-12ce0d3a-64e9-4083-a6de-2e79f4f8d517\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b7f4a053-dac5-4e0c-8bac-ae798962a71a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 391.50314%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 2.941176470588235% 2.941176470588235% 2.941176470588235% 2.941176470588235%\" id=\"el-911ed916-fa0e-4100-b1c4-d4ddf7343fc4\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Demi-Permanent Dyes<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-9b1e93f5-4328-445d-aee1-09a87bffa9e1\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-288474ff-3dad-4660-bcab-2380c6947c89\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"e7a4f7eb-3098-4208-bb72-68930b88f2f1\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-999d3889-4b21-4fd9-a46c-244aca278618\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-54180504-b577-45e6-9257-103a888e02ba\",\"keyframes\":{\"transform\":[\"translate3d(0px, 124.09298%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d0175129-f2c4-4e04-9ca9-b81da98fac37\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-0a6cdf18-e4ee-45ff-8b67-30ae39237d92\",\"keyframes\":{\"transform\":[\"translate3d(0px, 767.28427%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#d5c5c5\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-65ab73a2-aaac-4bbf-974a-4ec1d9e6e231\">\n<div style=\"position:absolute;width:266.5334%;height:100%;left:-67.6131%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2470429569.jpg\" alt=\"Young,Saleswoman,Offering,Hair,Dye,On,Palette\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2470429569.jpg 1000w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2470429569-768x512.jpg 768w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2470429569-300x200.jpg 300w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/shutterstock_2470429569-150x100.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:44.17476%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-88fb5f47-834a-4b85-a1f0-809894c903b3\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:69.90291%;width:76.69903%;height:31.71521%;opacity:1\">\n<div id=\"anim-999d3889-4b21-4fd9-a46c-244aca278618\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-54180504-b577-45e6-9257-103a888e02ba\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 124.09298%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.0204081632653061% 1.0204081632653061% 1.0204081632653061% 1.0204081632653061%\" id=\"el-c2fcbf17-8b80-4624-a291-1adb4e1c2ccb\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Ideal for long-lasting color and covering grey hairs, permanent dyes can be reapplied every 6 to 8 weeks. They lighten and color your hair, but be cautious as they are more damaging.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:64.56311%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-d0175129-f2c4-4e04-9ca9-b81da98fac37\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-0a6cdf18-e4ee-45ff-8b67-30ae39237d92\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 767.28427%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 5.555555555555555%\" id=\"el-afdb7844-fabf-4585-9088-83215788b855\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Permanent Dyes<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-307688a5-1a54-4109-9dea-b0836a2f09d9\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-4d7cb796-da63-4587-877a-85c8d1d5761f\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"60c34a32-2cdc-4846-bc64-f9558d871887\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-5a62a8fb-dd7b-4e01-8cde-95e34ebc6cb9\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-de44880d-73ba-48a9-b10b-6c0932df6240\",\"keyframes\":{\"transform\":[\"translate3d(0px, 132.34396%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-dfec12f0-a8cc-403f-aef0-4e5c72e43ebd\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-ddfa2bee-655d-480f-9555-f7b512d7b1bb\",\"keyframes\":{\"transform\":[\"translate3d(0px, 628.39540%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#4d3321\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-16286663-f4ac-4348-b394-3650427c2575\">\n<div style=\"position:absolute;width:118.57778%;height:100%;left:-12.30159%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/06\/2149332491.jpg\" alt=\"Hair\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/06\/2149332491.jpg 667w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/06\/2149332491-200x300.jpg 200w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/06\/2149332491-150x225.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:45.79288%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-f7758fee-91a6-4968-aad3-ef1fbcbc3b46\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:77.99353%;width:76.69903%;height:23.6246%;opacity:1\">\n<div id=\"anim-5a62a8fb-dd7b-4e01-8cde-95e34ebc6cb9\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-de44880d-73ba-48a9-b10b-6c0932df6240\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 132.34396%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.36986301369863% 1.36986301369863% 1.36986301369863% 1.36986301369863%\" id=\"el-22e23082-cb8b-43ce-a381-1455a6ebaf00\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">If your hair feels dry or brittle, take a break from dyeing. Deep condition regularly and wait until your hair is in better shape before coloring again.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:72.65372%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-dfec12f0-a8cc-403f-aef0-4e5c72e43ebd\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-ddfa2bee-655d-480f-9555-f7b512d7b1bb\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 628.39540%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 5.555555555555555%\" id=\"el-77b7f987-f9aa-4bad-a610-edf700cee0a7\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Hair Health<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-cf0af126-eaee-4b8a-8cf6-65f19bbb88c1\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-36b3fe39-a9a6-4af6-a659-6e2b09035dda\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"e061c543-f797-44b3-a33e-ca77bd5705f4\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-aab4dfc7-65e2-4eb6-b17c-383edc34f022\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b29f4121-4059-42b9-9bc8-10bbb394cdb7\",\"keyframes\":{\"transform\":[\"translate3d(0px, 125.42485%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-7e1e8acc-ba7b-4a4f-b565-5219f0a27360\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-8a396b44-5e9f-4d8e-aadc-ef813910f706\",\"keyframes\":{\"transform\":[\"translate3d(0px, 412.27210%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#becfd5\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-836b2510-2b28-4336-8262-ac93399fafcd\">\n<div style=\"position:absolute;width:118.51852%;height:100%;left:-0.09982%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo.jpg\" alt=\"Shampoo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo.jpg 1000w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo-768x1152.jpg 768w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo-683x1024.jpg 683w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo-200x300.jpg 200w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/12\/shampoo-150x225.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:45.79288%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-70daa2a0-d77b-4810-a953-e42725c7d4da\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:74.75728%;width:76.69903%;height:27.50809%;opacity:1\">\n<div id=\"anim-aab4dfc7-65e2-4eb6-b17c-383edc34f022\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b29f4121-4059-42b9-9bc8-10bbb394cdb7\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 125.42485%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.1764705882352942% 1.1764705882352942% 1.1764705882352942% 1.1764705882352942%\" id=\"el-2111c971-48e4-40db-881c-5428a53b5792\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Use color-safe shampoos, heat protectants, and deep conditioners. Consider color glosses to keep your hue vibrant and your hair well-moisturized.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:64.56311%;width:74.51456%;height:10.84142%;opacity:1\">\n<div id=\"anim-7e1e8acc-ba7b-4a4f-b565-5219f0a27360\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-8a396b44-5e9f-4d8e-aadc-ef813910f706\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 412.27210%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 2.9850746268656714% 2.9850746268656714% 2.9850746268656714% 2.9850746268656714%\" id=\"el-b8c76011-6f71-40a3-9192-866694518219\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.8469055374592832% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.420712em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">Extend Your Hair Color\u2019s Life<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-479c8d88-ddf0-4aa2-a98c-9bbfc9c1c46f\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:67.47573%;top:101.61812%;width:33.25243%;height:1.77994%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.4598540145985401% 1.4598540145985401% 1.4598540145985401% 1.4598540145985401% \/ 18.181818181818183% 18.181818181818183% 18.181818181818183% 18.181818181818183%\" id=\"el-e9ffc6d0-1b3d-4df4-b91d-b53b10ace3dc\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:-0.09751368613138699% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"6d4865cc-a0a9-48ae-b52d-64f230331db1\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e43dc30e-f51e-41e0-a0d5-0d90151fe015\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-bcf06675-8f01-4483-b69f-5392e075c6a5\",\"keyframes\":{\"transform\":[\"translate3d(0px, 125.42485%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-fa10a3a0-e71d-402b-8910-eca7db2d529f\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b6465e4a-d144-4e6c-9da9-c8a5f05bcc8b\",\"keyframes\":{\"transform\":[\"translate3d(0px, 683.95088%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#e1e5f0\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-2e6f3053-2522-4a87-961f-e64c8b1cac81\">\n<div style=\"position:absolute;width:149.33334%;height:100%;left:-30.1256%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/58361.jpg\" alt=\"Hair\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/58361.jpg 840w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/58361-768x914.jpg 768w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/58361-252x300.jpg 252w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/08\/58361-150x179.jpg 150w\" sizes=\"(min-width: 1024px) 53vh, 118vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-0.72816%;top:45.79288%;width:100.72816%;height:66.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-631b4766-0d44-4f79-974e-5b65eaf76d66\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:74.75728%;width:76.69903%;height:27.50809%;opacity:1\">\n<div id=\"anim-e43dc30e-f51e-41e0-a0d5-0d90151fe015\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-bcf06675-8f01-4483-b69f-5392e075c6a5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 125.42485%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.1764705882352942% 1.1764705882352942% 1.1764705882352942% 1.1764705882352942%\" id=\"el-f6bb1bcb-3e1a-471e-88b4-4ee3fbc769d0\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.5379746835443036% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.323625em;line-height:1.23;text-align:center;padding:3.1645569620253164% 3.1645569620253164%;color:#000000\"><span><span style=\"color: #fff\">Enjoy your new hair color while keeping it healthy. Remember to give your locks the care they need between dye jobs to maintain both color and health.<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.86408%;top:69.41748%;width:74.51456%;height:5.82524%;opacity:1\">\n<div id=\"anim-fa10a3a0-e71d-402b-8910-eca7db2d529f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b6465e4a-d144-4e6c-9da9-c8a5f05bcc8b\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 683.95088%, 0)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6514657980456027% 0.6514657980456027% 0.6514657980456027% 0.6514657980456027% \/ 5.555555555555555% 5.555555555555555% 5.555555555555555% 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0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.153722em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #fff\">Photo Credit: Shutterstock<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"da711a26-aa4f-415b-85fc-ae40794f9f8a\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#3c2d29\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-e22566c8-0501-4189-bc74-773a9fdae210\">\n<div style=\"position:absolute;width:100%;height:100.44643%;left:0%;top:-0.22321%\" data-leaf-element=\"true\"><amp-img 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class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:-1.94175%;top:59.38511%;width:101.94175%;height:51.2945%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-f64cbe0a-c0db-4db1-9f3e-803c1696bd2e\">\n<div class=\"fill\" style=\"background-image:linear-gradient(0turn, #000 0%, rgba(255,255,255,0) 100%);will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:8.73786%;top:84.62783%;width:82.28155%;height:12.94498%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5899705014749262% 0.5899705014749262% 0.5899705014749262% 0.5899705014749262% \/ 2.5% 2.5% 2.5% 2.5%\" id=\"el-2338a46d-6045-4f39-9b69-28e2527df3ff\"><a href=\"https:\/\/www.1mg.com\/articles\/wp-admin\/post.php?post=75531&amp;action=edit#page=%25220f43038e-e944-4933-8fbf-01958ba4c64c%2522\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:0.9026548672566368% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.495146em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700;color: #fff\">6 Surprising Health Benefits Of Laughing<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:32.52427%;top:74.91909%;width:35.67961%;height:7.9288%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:1.3605442176870748% 1.3605442176870748% 1.3605442176870748% 1.3605442176870748% \/ 4.081632653061225% 4.081632653061225% 4.081632653061225% 4.081632653061225%;background-color:#000\" id=\"el-41ff9457-85ee-4f4f-8d01-123f80d9d39e\"><a href=\"https:\/\/www.1mg.com\/articles\/wp-admin\/post.php?post=75531&amp;action=edit#page=%25220f43038e-e944-4933-8fbf-01958ba4c64c%2522\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;margin:1.4285714285714284% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.339806em;line-height:1.2;text-align:left;padding:6.802721088435375% 9.523809523809524%;color:#000000\"><span><span style=\"color: #eee\">Up Next<\/span><\/span><\/h3>\n<p><\/a><\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:58.25243%;top:76.53722%;width:6.79612%;height:4.53074%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-bc33c803-e861-4cfb-9871-6c9eaca17275\">\n<div style=\"position:absolute;width:100%;height:100.00015%;left:0%;top:-0.00007%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow.png\" alt=\"arrow\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow.png 360w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow-300x300.png 300w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow-230x230.png 230w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2023\/06\/arrow-96x96.png 96w\" sizes=\"(min-width: 1024px) 3vh, 7vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:18.68932%;height:12.45955%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-38e4703d-2178-4547-9280-3b4250cb5934\">\n<div style=\"position:absolute;width:100.00003%;height:100%;left:-0.00001%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png\" alt=\"Tata1mg_Logo\" srcSet=\"https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1.png 153w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-150x150.png 150w,https:\/\/www.1mg.com\/articles\/wp-content\/uploads\/2024\/07\/Tata1mg_Logo-1-96x96.png 96w\" sizes=\"(min-width: 1024px) 8vh, 19vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how often you should dye your hair to keep it healthy and vibrant. Learn about temporary, semi-permanent, demi-permanent, and permanent dyes, and get tips for maintaining beautiful color.<\/p>\n","protected":false},"author":73,"featured_media":76025,"template":"","meta":{"web_stories_publisher_logo":71360,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[18776],"web_story_tag":[18802,24228,24226,18803,24227,24229],"class_list":["post-76023","web-story","type-web-story","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Often Can You Dye Your Hair? - Tata 1mg Capsules<\/title>\n<meta name=\"description\" content=\"Discover how often you should dye your hair to keep it healthy and vibrant. 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